With Marchex, dealerships can leverage “Data After the Call” to drive sales success
The National Automobile Dealers Association (NADA) Show 2025 is set to bring together the automotive industry’s brightest minds, and Marchex is proud to stand at the forefront of this dynamic sector.
As a trusted partner to OEMs and dealerships nationwide, Marchex continues to redefine what’s possible with AI-powered conversation intelligence, delivering solutions that set the standard for innovation and success.
In today’s fast-paced market, dealerships face increasing pressure to deliver exceptional customer experiences while optimizing operational efficiency. Marchex understands these challenges and has built its reputation on helping dealerships thrive in the moments that matter.
Our cutting-edge AI-powered conversational intelligence technologies enable automotive businesses to identify high-value opportunities, accelerate lead outcomes, and gain actionable insights directly impacting their bottom line.
At NADA 2025, Marchex’s presence underscores our long history as a leader in the automotive sector. With a proven track record of helping dealerships succeed, we’ve become the partner of choice for those who demand more than incremental gains—they seek transformative results. From increasing sales and service efficiency to deepening customer relationships, Marchex solutions empower dealerships to outpace the competition and exceed expectations.
With Marchex dealerships are able to transform their post-customer conversation data into actionable insights that drive measurable results. While others are focused on providing basic call transcriptions, Marchex goes further by performing powerful data analytics on conversations to enable predictive and prescriptive decision-making.
Here’s how Marchex helps dealerships take action with “data after the call”:
1. Identify High-Value Opportunities
With Marchex, dealers can use post-call analytics to reveal which high-value leads are most likely to convert. This enables sales and service teams to focus their efforts where they matter most. By understanding customer intent and urgency, dealerships can prioritize follow-ups and close opportunities faster.
2. Improve Marketing ROI
Marchex helps dealerships measure the effectiveness of their marketing campaigns by linking call outcomes to multiple ad campaigns and lead outcomes. These insights allow real-time adjustments to optimize marketing spend and drive better performance.
3. Enhance Customer Engagement
By analyzing sentiment and behavioral cues from call data, Marchex provides actionable recommendations for improving customer interactions. Dealerships can tailor their approach to meet customer needs and expectations more effectively and build stronger relationships.
4. Streamline Processes
With granular post-call data, dealerships can identify recurring pain points in their processes—whether missed opportunities, bottlenecks, or communication gaps. With this knowledge, they can implement targeted solutions to improve efficiency and customer satisfaction.
5. Enabling the Complete View of the Customer Proactive Decision-Making
Deep insights generated from post-call analytics equip dealership leadership with the data needed to make informed, proactive decisions. Whether it’s coaching staff, reallocating resources, or refining strategies, Marchex ensures that every decision is backed by actionable intelligence. Marchex contributes missing offline and unstructured customer data to customer data platforms (CDPs), enabling dealerships to fill in the blind spots and obtain a complete 360-degree view of each customer.
Marchex remains at the forefront as the industry evolves, anticipating trends and delivering the tools dealerships need to stay ahead. Our work with some of the largest dealer networks in the country is a testament to the industry’s confidence in our ability to deliver results.
The NADA Show is a moment to reflect on our progress, but more importantly, it’s an opportunity to look ahead. Marchex is committed to leading the way and driving innovation that helps dealerships win in an increasingly competitive landscape.
We invite you to connect with us at NADA 2025 to see how Marchex is shaping the future of automotive success. Together, we’ll explore how our solutions can help your dealership achieve unparalleled results.
Marchex isn’t just part of the conversation at NADA 2025—we’re driving it.
