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Category Archives: Conversation Intelligence

Conversation Intelligence: The Best First-Party Data

Collecting information about target markets is an essential part of any marketing strategy. Recovering insights into your consumer base’s background and preferences can inform a marketing team’s messaging tactics. Data is more valuable the closer it is to matching the profile of a marketer’s actual customers, so information taken from the customers themselves, or first-partyContinue reading “Conversation Intelligence: The Best First-Party Data”

Improve Call Handling Performances and Outcomes

Automotive dealers who wish to refine their phone operations and increase revenue should watch the second installment of our ongoing automotive webinar series. The webinar features industry experts Anne-Marie Anderson, Marchex Senior Automotive Market Analyst, and Chris Spensley, Marchex Senior Director of Automotive, who provide an overview of how dealers can win over more inboundContinue reading “Improve Call Handling Performances and Outcomes”

Marchex Wins 2023 AI Excellence Award

We’re excited to announce that Marchex has won a Business Intelligence Group AI Excellence Award in the Product category for Conversation DNA®, the technology that helps power Marchex’s conversation intelligence products. As artificial intelligence becomes more mainstream, an increasing number of companies have developed tools to help make our daily lives easier. The AI ExcellenceContinue reading “Marchex Wins 2023 AI Excellence Award”

The Next Step in Your Dealership’s Call Handling Journey

Automotive dealers can learn how to train their salespeople to build trust during the first call with customers by registering for the final installment of our automotive webinar series. Our auto experts Anne-Marie Anderson, Marchex’s Senior Automotive Market Analyst, and Chris Spensley, our Senior Director of Automotive, will provide strategies to help dealers give theirContinue reading “The Next Step in Your Dealership’s Call Handling Journey”

Enrich Data Within Your Current Platform with Marchex Platform Services

With Marchex, you can apply conversation intelligence to your data without porting phone numbers, using call tracking numbers or switching platforms. Our conversation intelligence technology can help your organization understand sales conversation outcomes at scale, solve challenges that revenue teams frequently face, and is able to integrate with a variety of systems many businesses alreadyContinue reading “Enrich Data Within Your Current Platform with Marchex Platform Services”

Maintain Customer Relationships Post-Sale with Text

It’s important for sales and marketing teams to keep in contact with customers throughout the buyer’s journey, even once a sale has been made. That way, when customers have questions or opportunities for more business emerge, a company will be in the best position to keep its customers satisfied. Text is an effective method ofContinue reading “Maintain Customer Relationships Post-Sale with Text”