Tracking Sales Conversions with Calls

A phone call can have many outcomes and sometimes the result isn’t always the one we’d like.​ When tracking calls, it’s important to distinguish between unwanted calls and those that result in a conversion. A conversion is a desired outcome defined as valuable to your business. In many cases it means a sale took place, or an appointment wasContinue reading “Tracking Sales Conversions with Calls”

Marchex Wins the 2022 BIG Award for New Product of the Year

We are happy to announce that Marchex Platform Services has won the Business Intelligence BIG Award for New Product of the Year. The Business Intelligence Group awards program is designed to reward the companies, products, and people leading their respective industries. Winners are chosen from a highly competitive pool of applicants as the clear standoutsContinue reading “Marchex Wins the 2022 BIG Award for New Product of the Year”

Customer Relationships and the Auto Sale

For automotive dealers, fostering productive customer relationships is essential for continued business. Understanding what happens when someone calls your dealers and what happens on those calls is key to dealership success and one of the most effective solutions is to utilize call tracking and conversation analytics. Our team will be hosting a live webinar onContinue reading “Customer Relationships and the Auto Sale”

Stop Listening to Calls; Start Taking Action

It’s now possible to surface actionable insights from customer conversations that originate from your existing communication platforms with Marchex Platform Services. Marchex Platform Services, part of the Marchex Anywhere initiative, expands access to CPaaS, UCaaS and CCaaS platforms to deliver AI powered conversation intelligence without the need to port phone numbers, acquire call tracking numbers,Continue reading “Stop Listening to Calls; Start Taking Action”

Uncover Relevant Insights Across Voice and Text Conversations

Introducing Conversation DNA™ We’re excited to announce Conversation DNA™, the next evolution of our core technology that generates AI-based signals and makes them available to virtually any business via the Marchex Anywhere integrations hub. Marchex’s Conversation DNA enables voice and text conversation decoding, scoring, categorization and signal delivery across every Marchex conversation intelligence product. “With Conversation DNA,Continue reading “Uncover Relevant Insights Across Voice and Text Conversations”

Marchex Deepens Integration with Twilio Add-On Marketplace

Increase the Value of your Twilio Voice Call Recordings We are thrilled to announce that our conversation intelligence capabilities now integrate into the Twilio Add-On Marketplace.  The Twilio Marketplace Add-Ons are pre-integrated partner technologies that let developers do more with the Twilio API, making it possible to quickly build rich communication experiences by combining TwilioContinue reading “Marchex Deepens Integration with Twilio Add-On Marketplace”