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Category Archives: Sales Enablement

When Dealer Growth Gets Harder, Converting Conversations Matter More

A recent analysis from the Boston Consulting Group highlights a sobering reality for automotive retailers: growth is becoming more difficult. Customer acquisition costs are increasing, buyer expectations continue to rise, and ignoring process deficiencies is becoming more costly. In today’s market, generating more leads no longer serves as a dependable growth strategy.  For dealers, the more urgentContinue reading “When Dealer Growth Gets Harder, Converting Conversations Matter More”

How Auto Service Shops Use AI to Boost ROs and Recover Missed Revenue

For auto service companies, success often comes down to a deceptively simple moment: when the phone rings. That incoming call might be a customer looking for a same-day oil change, inquiring about brake repairs, or checking whether you have tires in stock. The calls vary nearly as much as the number of calls received.   WhateverContinue reading “How Auto Service Shops Use AI to Boost ROs and Recover Missed Revenue”

Marchex Wins “Product of the Year” from 2021 BIG Award for Business

We’re thrilled to announce that Marchex Engage for Automotive has received the 2021 ‘Product of the Year’ award as part of Business Intelligence Group’s BIG Award for Business. The award program evaluates and rewards companies, products and people that are leading their respective industries. This is the 9th award that Marchex and its conversation intelligenceContinue reading “Marchex Wins “Product of the Year” from 2021 BIG Award for Business”

Coach phone skills and sell better with Marchex Engage for Auto

Auto sales are changing, but the phone is as important as ever for auto dealerships. With the prevalence of smartphones and click-to-call functionality, dealers have found that answering the telephone and properly handling the ensuing call is essential to capitalize on their best leads. With Marchex Engage for Automotive, dealerships can gather, organize, analyze, andContinue reading “Coach phone skills and sell better with Marchex Engage for Auto”