Search Results
Journey Intelligence: Understanding the Customer Journey from Lead to Close
How customers find and interact with your business is key to optimizing marketing and sales performance. When a consumer starts looking for a product or service, they’ll likely start their search online. Whether they use mobile or desktop, they typically visit a business’s website first. Then, they call or text for more information. And finally, […]
Privacy Policy
Marchex, Inc., its subsidiaries and affiliates (collectively “we” or “Marchex”) respect your privacy. This Privacy Policy applies to the information we collect on our owned and operated websites (e.g. https://www.marchex.com), including associated customer log-in areas (collectively, our “Site”) and to the information we collect on behalf of our Clients in provision of our various information services […]
MARCHEX ADVERTISING SERVICES TERMS AND CONDITIONS
These Marchex Advertising Services Terms and Conditions (“Terms”), together with the terms set forth on any insertion order or similar document or online order form that contains a reference to these Terms (“Order”), constitute a legally binding and enforceable advertising services agreement (the “Agreement”) by and between (1) the person or entity accepting these Terms […]
Call Tracking and Call Analytics: The Basics
You may have heard of call tracking or call analytics but aren’t sure what it means for your marketing. Marketers need data to understand and improve the performance of their initiatives. While digital tactics typically come with metrics included, offline tactics such as phone calls and texts, are measured with Call (or Conversation) Analytics. For […]
Drive revenue in 2021 by optimizing channels that work
The beginning of a new year is planning time for many companies. It’s a time to take a fresh look at marketing strategies and fine tune execution plans. With 2020 in the rearview mirror, companies need to consider optimizing channels that work and sell in a landscape that demands increasingly more remote and virtual experiences. […]
Analyze Calls Automatically with Call Summaries
Marchex is excited to announce a new feature of the Marketing Edge product: Call Summaries. Sales and marketing teams no longer need to spend hours of their valuable time listening to phone calls or manually transcribing the dialogue from these conversations. Instead, our analytics powered by advanced generative AI can automatically extract important insights from […]
Engage Job Applicants More Effectively with Business SMS
The great resignation is real, and it doesn’t appear to be slowing down. 4.3 million people quit their jobs in January 2022 alone. Whether you are a staffing firm, employment agency, or an in-house recruiter, you are faced with the challenge of staffing qualified employees in this new competitive landscape. We’ve found that, when used […]
How Boar’s Head Resort optimized their advertising spend and increased call volume
Boar’s Head Resort is a 300-year-old getaway in the Blue Ridge Mountains in Virginia. The resort provides golf, fine dining and spa treatments, along with other outdoor activities for a customer base looking for quiet days of relaxation and fun. Effective advertising is key for Boar’s Head to reach new and repeat customers and maintain […]
Visit Marchex at NADA 2024!
Explore the Latest in Call Handling and Data Analytics with Marchex at NADA 2024! Join Marchex at NADA 2024 in Las Vegas from February 2-4, 2024, and dive into a New Year of automotive advancement at booth #6607N. What Awaits You at Marchex’s Booth? Visit our booth to engage in meaningful conversations with our automotive […]
How to make your agency indispensable
Tools and techniques to increase your value and prove it. Adding and proving value for clients for your agency has never been more important as the pandemic has caused advertising budgets around the world to freeze. As an agency marketer, you know it’s important to tie your services back to what really matters – sales. […]
Improve Your Google Ads ROI with Scalable Call Analytics
Using paid search is a core tactic in many a marketer’s strategy. You create keywords and ads based on what will drive the most revenue and the best ROI for your business. Within the platform, you can see the number of clicks and cost your ads drive and if you’ve set up conversion measurements, you […]