Texting in business is becoming increasingly more common, particularly when it comes to interacting with prospective customers. Nearly everyone is within reach of their phone at any given time, so texting is often the best way to grab a customer’s attention quickly. It’s also the easiest way for them to respond, making texting a highlyContinue reading “The power of texting throughout the customer journey”
Storage facility owners spend tens of thousands of dollars each year to get potential customers to contact their facilities. They allocate time and funds to online and print advertising, referral programs, direct-mail campaigns and social media. The best marketing in the world is useless, however, if it doesn’t convert leads to paying customers. Marketers dealContinue reading “3 Ways Call Tagging Helps Optimize Your Marketing Campaigns”
Boar’s Head Resort is a 300-year-old getaway in the Blue Ridge Mountains in Virginia. The resort provides golf, fine dining and spa treatments, along with other outdoor activities for a customer base looking for quiet days of relaxation and fun. Effective advertising is key for Boar’s Head to reach new and repeat customers and maintainContinue reading “How Boar’s Head Resort optimized their advertising spend and increased call volume”
Most dealership incoming sales (and service) opportunities arrive by phone, and what happens next is not complex – the call is either answered and a conversation takes place, or they hang up without talking to anyone. The challenge, and the opportunity, is how you reduce ‘failed calls’ to deliver a better customer experience and maximizeContinue reading “How Answering the Phone Drives More Sales for Dealers”
The auto sales space today is fast-moving, data-driven and efficient – or at least it should be if a dealership is finding and following the best leads from the strongest channels. There’s not much bandwidth for busywork like manual data entry and monitoring calls one-by-one. Still, dealerships need to tune into their data and knowContinue reading “Automate CRM Processes Using Conversation Intelligence”
It’s no secret that customers expect to interact with brands in an increasingly personalized way. According to Epsilon, 80% of customers are more likely to buy a product or service from a brand that provides personalized experiences. Also, modern day consumers expect these interactions, from advertisements to email newsletters, to be tailored to their needs. InContinue reading “How to Get the Most Out of Business Texting”
