There are plenty of factors that contribute to the length of the sales cycle including product complexity, number of team members on the buying team, and price. But it’s fair to say that for most purchases, the primary buyer researches a solution to a problem they have, your brand makes the shortlist, and the learning process begins.Continue reading “How to accelerate a sale”
Here are 4 ways to use two-way texting across your business Marchex Sonar is an intelligent mobile messaging solution that empowers operations, sales, and marketing teams to communicate with field staff, prospects, and customers personally at scale. Join Marchex Sonar CEO, Matt Berman for a webinar discussing how to implement a text solution for yourContinue reading “Get to Know Marchex Sonar Webinar”
The beginning of a new year is planning time for many companies. It’s a time to take a fresh look at marketing strategies and fine tune execution plans. With 2020 in the rearview mirror, companies need to consider optimizing channels that work and sell in a landscape that demands increasingly more remote and virtual experiences.Continue reading “Drive revenue in 2021 by optimizing channels that work”
Marchex Marketing Edge picked up the gold in the Marketing Solution-New Version category in the 2021 Stevie Awards. The Stevie Awards recognize the achievements of contact center, customer service, business development, and sales professionals worldwide. The selection panel looks for solutions that address real-time consumer demands and compelling client success stories in addition to theContinue reading “Marchex Marketing Edge wins Gold Stevie Award”
Like many industries today, trust is a key factor in how successful a dealership is at selling cars. Car buyers spend thousands of dollars on a single purchase and can be loyal to a specific brand for years, if not a lifetime. As consumers, we expect our path to purchase to be seamless, and theContinue reading “Who Wins the Car Sale Today and Why?”
Text is one of the most effective ways for franchise systems to communicate. The challenge with franchise marketing is that two layers need your attention: As a partner to a leading franchise association, Marchex provides text capabilities via its intelligent mobile messaging platform and can support multiple business functions. Franchisees and franchisors successfully use textContinue reading “Top Texting Strategies for Franchise Organizations”
