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How to deliver an excellent customer phone experience across multiple locations

Many franchises and multi-location businesses rely on phone calls to drive revenue. Whether you manage an auto services chain or a national lawn care franchise, how your company handles calls can be the difference in making a sale. So, how do you deliver the best customer experience while increasing revenue per store? You need information.Continue reading “How to deliver an excellent customer phone experience across multiple locations”

How to delight your high-intent customers and find more of them

For companies who do business over the phone, the goal of marketing is clear: drive more phone calls. The good news is, consumers typically choose the easiest path to purchase. Click-to-call ads are convenient, and nearly everyone carries a phone. Even better news, research shows that customers who call are typically high-intent customers with aContinue reading “How to delight your high-intent customers and find more of them”

How marketers can use data throughout the customer journey

As marketers, we’re all familiar with the concept of the sales funnel. That is, how a potential customer gains awareness of a product or service, gradually learns more about the offering, and ultimately makes a purchase. As the prospective customer moves through the sales funnel during their path to purchase, how they interact with yourContinue reading “How marketers can use data throughout the customer journey”

How to use dynamic number insertion to see what drove customers to call

What is Dynamic Number Insertion? Dynamic Number Insertion, also known as DNI, is a call tracking solution used by businesses that seamlessly ties offline and online attribution. For online to offline attribution, many types of conversion actions can be tracked: Chats Emails Calls Form Fills Texts DNI is an accurate way to track customers whoContinue reading “How to use dynamic number insertion to see what drove customers to call”

Facilitate Internal Communications with Business Texting

Many companies deploy a business model in which their employees are spread out across a wide geographic area. Staff at home and customer service businesses work in the field—addressing customer’s needs in their homes or business locations. For example, a residential dishwasher repairperson works in various homes, a commercial landscaper visits multiple businesses, and a scooterContinue reading “Facilitate Internal Communications with Business Texting”